The second largest social network in the world, with vast global influence and infinite marketing possibilities, Twitter is an online marketing tool that every business should strive to master. However, before you can unleash any of your social media marketing campaigns, you need Twitter followers who will actually respond to those campaigns and benefit your business.

Like any marketing endeavour, increasing your Twitter following in your target market requires a strategic approach. Below are our top tips for building your business’ Twitter audience using handy technological tools, clever search tactics and good old common sense.

The above are our top tips for getting a substantial and relevant Twitter following. We also happen to be experts in using interactive screens featuring live Twitter and Instagram feeds as brilliant promotional tools at corporate events. To find out more on how our fully branded and customised social dashboards could build your social media following and promote your business, contact us at Point and Stare today.